{"id":87642,"date":"2026-09-24T16:38:17","date_gmt":"2026-09-24T16:38:17","guid":{"rendered":"https:\/\/carlaszabo.com\/2015\/06\/11\/time-for-a-new-identity\/"},"modified":"2026-09-24T16:38:25","modified_gmt":"2026-09-24T16:38:25","slug":"time-for-a-new-identity","status":"publish","type":"post","link":"https:\/\/carlaszabo.com\/ro\/time-for-a-new-identity\/","title":{"rendered":"Time for a new identity"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column column_width_use_pixel=&#8221;yes&#8221; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; column_width_pixel=&#8221;900&#8243;][vc_gallery el_id=&#8221;gallery-281347&#8243; type=&#8221;carousel&#8221; medias=&#8221;88842,88843,88844,88845,88846&#8243; carousel_lg=&#8221;1&#8243; carousel_md=&#8221;1&#8243; carousel_sm=&#8221;1&#8243; gutter_size=&#8221;2&#8243; carousel_interval=&#8221;3000&#8243; carousel_navspeed=&#8221;400&#8243; carousel_loop=&#8221;yes&#8221; carousel_nav=&#8221;yes&#8221; carousel_nav_mobile=&#8221;yes&#8221; carousel_dots=&#8221;yes&#8221; stage_padding=&#8221;0&#8243; single_overlay_opacity=&#8221;50&#8243; single_padding=&#8221;2&#8243;][vc_column_text]<\/p>\n<p class=\"impact-text\" style=\"text-align: center;\">Display boxes, packaging &amp; stationery<\/p>\n<p>A few months back we went through a major identity change. It all started with a new brand direction, towards a more <em>faceted<\/em> style. We&#8217;ve changed our logo, labels, business cards and designed fresh new packaging and display boxes. We are more than happy with the results and thankful to all the people involved in the process.<\/p>\n<p style=\"text-align: center;\">Identity\u00a0by <a href=\"http:\/\/www.brandtailors.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Brand Tailors<\/a><br \/>\nPackaging, stationery &amp; display boxes production\u00a0by\u00a0<a href=\"http:\/\/www.fabrik.ro\/\" target=\"_blank\" rel=\"noopener noreferrer\">Fabrik<\/a><br \/>\nPhotography\u00a0by\u00a0Sebastian Oros<br \/>\nStyling by <a href=\"http:\/\/www.noocstudio.com\" target=\"_blank\" rel=\"noopener noreferrer\">NOOC<\/a>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column column_width_use_pixel=&#8221;yes&#8221; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; column_width_pixel=&#8221;900&#8243;][vc_gallery el_id=&#8221;gallery-281347&#8243; type=&#8221;carousel&#8221; medias=&#8221;88842,88843,88844,88845,88846&#8243; carousel_lg=&#8221;1&#8243; carousel_md=&#8221;1&#8243; carousel_sm=&#8221;1&#8243; gutter_size=&#8221;2&#8243; carousel_interval=&#8221;3000&#8243; carousel_navspeed=&#8221;400&#8243; [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":87647,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[421],"tags":[],"class_list":["post-87642","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design-ro"],"_links":{"self":[{"href":"https:\/\/carlaszabo.com\/ro\/wp-json\/wp\/v2\/posts\/87642","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/carlaszabo.com\/ro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/carlaszabo.com\/ro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/carlaszabo.com\/ro\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/carlaszabo.com\/ro\/wp-json\/wp\/v2\/comments?post=87642"}],"version-history":[{"count":6,"href":"https:\/\/carlaszabo.com\/ro\/wp-json\/wp\/v2\/posts\/87642\/revisions"}],"predecessor-version":[{"id":400004,"href":"https:\/\/carlaszabo.com\/ro\/wp-json\/wp\/v2\/posts\/87642\/revisions\/400004"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/carlaszabo.com\/ro\/wp-json\/wp\/v2\/media\/87647"}],"wp:attachment":[{"href":"https:\/\/carlaszabo.com\/ro\/wp-json\/wp\/v2\/media?parent=87642"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/carlaszabo.com\/ro\/wp-json\/wp\/v2\/categories?post=87642"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/carlaszabo.com\/ro\/wp-json\/wp\/v2\/tags?post=87642"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}